Meet the team
AFRICA BY DESIGN is a concept of duty by Chrissa Amuah, a textile design MA graduate, with distinction, from the world-renown Chelsea College of Art & Design, University of the Arts London. Chrissa describes living with a sense of duality. Although born and raised in London, her heritage stems from Ghana, Togo and Benin; but it is from Ghana that she draws most of her design led inspiration.
Chrissa is also the Founder & Creative Director of AMWA Designs, an Adinkra inspired luxury homeware and interiors brand. Having made her international debut at SaloneSatellite, Milan Design Week, Chrissa was inspired to create a similar platform for the incredible design talent that spans the continent.
With the intent to cross pollinate ideas and talent, within Africa, AFRICA BY DESIGN seeks to re-ignite the sense of pride, emotional and empowering innovation and conviction. Drawing as inspiration the glory of the continent’s ancient empires and kingdoms juxtaposed with the relevance of the continent's contemporary design.
London born Suzanne Trocmé is an award-winning furniture designer, award-winning author, journalist, broadcaster, curator and educator who has worked internationally for over two decades.
Curator of the London Design Festival in its burgeoning phase, Trocmé more recently contributed as curator to the inaugural Dubai Design Weeks, helping bring design consciousness to the entire MENASA region. Having written for publications such as the New York Times, Architectural Digest, Trocmé remains editor at large for Wallpaper* magazine, where she formerly held the position of architecture and design editor.
Committed to exposing good design on the world stage, her previous curated exhibitions have helped jettison designers from all continents, from the USA (ICFF 2002 - 2016) to Australia (Design Down Under, 2013), Russia (Born in the USSR, 2014), and the Middle East (Middle East Revealed 2014, London, 2015, Milan) and has been instrumental in creating marketplaces for objects otherwise unseen.
Alice Asafu-Adjaye is Founder and CEO of Accra studio mustard, a boutique design studio in Accra, Ghana.
After training at the Bartlett, UCL, London she on to spend 18 years running design projects in London, Accra, Lagos, Kigali, Dakar and Johannesburg. Her initial architectural practice was spent with Foster + Partners and then Adjaye Associates. She returned to Ghana as Associate Director of African Projects for Adjaye Associates, in 2012. In this role she oversaw cutting edge design projects in Ghana, Nigeria, Rwanda, Senegal and South Africa. In 2014, as a response to a growing demand for beautiful spaces and objects by an increasingly discerning clientele, Alice established mustard.
mustard designs beautiful, sustainable, innovative, and functional spaces and objects. Its inspirations are drawn from Africa’s beautiful unique landscapes and vibrant social milieu cultures. The colours, textures and evocative smells that reflect design that people live, but do not define as a philosophy. Alice creates beautiful, sustainable, innovative, constantly evolving, and above all functional spaces and objects for commercial, residential, recreational and cultural use for her international clients in the private and public sector.
Photo credit: Ed Reeves
AMA OFEIBEA AMPONSAH
Ama Ofeibea is a designer and researcher specialising in the Creative Industries. With a background in graphics and communications, and academic qualifications from Central St. Martins, Goldsmiths and SOAS. Her career portfolio is fuelled by a passion to harness The Arts to drive socio-economic development in Africa.
Natalie Anderson is a Ghanaian/British Interior Designer. In 2007, she founded commercial design and build firm DESIGNEXPRESS with a mission to promote and develop contemporary Ghanaian design. A graduate of Industrial Design from the Cape Peninsula UniversIty of Technology in Cape Town, South Africa, Natalie’s training enables an innovative approach to Interior Design. Her passion, understanding, and respect for products, materials and fabrication processes is evident in the authentic spaces she designs.
Abdrahamane Ouedraogo has 15 years of experience in the non-profit sector in Burkina Faso. His expertise in organisational development, profile building and international advocacy has benefited several initiatives in public health and education for sustainable development. Abdrahamane has supported and facilitated a number of projects in the cultural field, especially in Burkina Faso’s emerging design industry.
Felicia holds an MBA from IE Business School, Madrid, and has ten years of professional experience in public relations and strategy consulting in the UK, Nigeria and South Africa. Felicia is currently marrying her communications savvy with interests in social inclusion through strategy consulting for organisations seeking to push the needle in their businesses and catalyse Africa’s development.
HILLARY SARAH ANDOH
Hillary Sarah Andoh is the founder and CEO of HSA Solutions, a public relations and crises management firm. Hillary has also devoted her time and efforts to assisting with the structuring of the Ghanaian fashion and design industry. She led the Public Relations efforts for Ghana Fashion and Design week from its inception in 2012 until 2016.
AFRICA BY DESIGN INTERN